Technology: everything from your internet phone system to your website to your databases defines whether or not your business is going to be successful in the digital age. Unfortunately, many businesses are still operating on low-end, in-house server solutions. However, by switching to reliable server hosting companies, you can protect your company and improve it as the internet becomes an ever more essential part of doing business in the 21st century.
What Do You Store on Your Servers?
As Webopedia points out, most servers house company e-mail accounts, websites, portal services for giving you and your employees work privileges while you’re out of the office, and much, much more. In short, your server houses everything your company needs to operate effectively and efficiently. Unfortunately, that means if your server goes down, so does your business. That’s why making the jump to reliable hosting services is so important.
How Reliable Server Hosting Can Protect Your Company
- Data Redundancy
- Security from Prying Eyes
- A Reliable eCommerce Website
When you outsource your data needs to a cloud hosting service, you gain data redundancy in ways you’d never have it in-house without installing an expensive, complicated server farm onsite. When you use a cloud computing solution, your data is often saved in multiple places, meaning it’s always available when you need it.
According to a recent study by the Ponemon Institute, the United States loses $188 per capita per year due to data breaches caused by increasingly aggressive cybercriminals. In the most severe cases, American businesses have lost $5.4 million. The most advanced server hosting services offer their clients SSL security systems, a state-of-the-art encryption technology that makes it incredibly difficult to access data through illicit means. More likely than not, this is a security protocol your in-house server simply doesn’t have.
The biggest benefit of using reliable server hosting services, perhaps, is the benefit to your eCommerce revenue. Consider, every second your website is down equals lost revenue. As Venture Beat writes, even a server with an up-time rating of 99.5% suffers from 44 hours of outage every year; that’s 44 hours that customers can’t reach your storefront. The most reliable server hosting companies offer up-times of 99.9%, just about an hour of downtime each year. If you want to gain access to the $1.25 trillion Internet Retailer estimates consumers spend on eCommerce every year, make a good hosting service a priority.
As you can see, using a reliable server hosting service is the key to improving your business in key ways. By improving security and data redundancy and finding a hosting service that gives your customers constant access to your company, you can ensure your company’s success into the future. More can be found here.
