If you want to get people to visit your website, you need it to appear at the top of search engine searches. Most people (nearly 75%) never look past the first page of any search results. More than 93% of all internet experiences are started with a visit to a search engine. Most often, this is Google, who owns between 70 and 80% of the search engine market share. Google switches up the way the searches find websites all of the time. Search engine optimization (SEO) is critical to the success of your website. A good SEO branding strategy is crucial to this.
- Make sure all your branding materials say the same thing. Your message for your printed marketing materials needs to have the same message as your website. Repetition is the cornerstone of effective marketing. That means your SEO
If you have ever had to hire for people for your management team, you know how painful a process it can be. If you run a business, you know how much employee turnover can hurt your bottom line. Nearly 57% of all companies and organizations say they think this is a real problem. As many as 22% of people who start new jobs will leave those positions within 45 days. The reasons organizations give for this issue range from poor performance to issues surrounding temperament. When the wrong person is hired for a position, the Department of Labor estimates can cost an organization anywhere between 30 and 150% of the new hire’s salary. When you are looking to hire someone for a management role, your best bet really is to go to an executive placement agency.
- You will get top notch candidates