If you want to get people to visit your website, you need it to appear at the top of search engine searches. Most people (nearly 75%) never look past the first page of any search results. More than 93% of all internet experiences are started with a visit to a search engine. Most often, this is Google, who owns between 70 and 80% of the search engine market share. Google switches up the way the searches find websites all of the time. Search engine optimization (SEO) is critical to the success of your website. A good SEO branding strategy is crucial to this.
- Make sure all your branding materials say the same thing. Your message for your printed marketing materials needs to have the same message as your website. Repetition is the cornerstone of effective marketing. That means your SEO