Many mobile applications are disorganized, difficult to view, and too complicated to use on popular handheld or portable devices.
According to Pew Internet and American Life Project, about half of Americans use smartphones. With such a high number of Americans using smartphones every day, interfaces that are confusing and anything but user friendly are a problem. Not convinced?
Of all mobile users, 48 percent report anger and frustration on mobile sites that show a complete inattention to user friendly interfaces and professional web design. A third of smartphone and other mobile device users describe browsing poorly designed mobile sites as a complete waste of time.
With unhappy consumers
The Internet gets a lot of press about bringing the world together. And it certainly deserves it. Ten years ago the idea of daily collaboration with coworkers in countries scattered across the globe would have been the stuff of science fiction. But while the Internet has certainly made us more aware of our “global neighborhood”, its impact on local business is not to be ignored.
Search engine optimization and internet marketing are two of the most powerful tools local businesses can wield to get that bell above the front door ringing. Local marketing such as customer reviews and store directions are important factors search engines use t